Connecting with Shiftsuite.ca
Following our Demo Day in Toronto where we shared our prototypes with industry professionals, I was fortunate enough to be approached by a gentleman who appreciated my product, and recognized an opportunity for one of his clients. He passed along the contact for the CEO of Shiftsuite, a company that leads Canada's condo software management.
After a few back and forth Linkedin messages and emails, we set up a call to connect and I pitched my idea to him with all the enthusiasm in the world. I was grateful to have the experience of understanding whether my design could be sellable, and while he appreciated it, the clear outcome was "tell me how I can make money from this". The biggest challenge was, what is the incentive for a company to invest all the time and resources towards this product if there were more costs than revenue to be made for them? At the end of the day the end value of my product was high for a resident, but it was not high for an investor, yet.
I can't tell you I've found the answer, but it certainly made me consider that the next pieces of research needed to focus on 1. How Nook could make buildings more cost efficient, 2. What kind of partnerships might help offset the cost of a product like this, and 3. What the current efficiency rate of full time staff was across buildings in Toronto and where my product would fit into that experience.
In no particular order, I'd like to extend credit to these incredible humans for making this challenge possible:
BrainStation Toronto UXFT'17 Fall Class
Alex M Chong - Teaching Advisor
Brad MacDonald - Teaching Advisor
My fellow Pod team members (pictured below)
Friends & family